The campaign leverages an insight that anyone who has a job or manages a business can relate to: It’s the little things you take for granted at work that can matter most. You never realize how meaningful the banal things are (bad coffee, the staff fridge, paper jams, etc.) until you’re unable to go to work.
For workers, the WSIB restores more than health. Through re-training, physiotherapy, and mental health support, it helps people reclaim their sense of purpose and belonging after an injury.
Welcome back to the things you didn’t know you’d miss.
And for employers, the WSIB is an active partner in keeping businesses moving — through injury prevention programs, financial incentives for safety equipment, and ongoing operational support.
