Royal LePage

Across Canada, finding a home can be daunting. So we helped Royal LePage with this quirky national campaign to demonstrate that their agents go above and beyond with experience and local knowledge to help make homeownership happen.

The animation was done by our friends at Little Giant and the style came right out of the Royal LePage brand identity. From online video to out-of-home to tools that brokers could use with clients, the look and feel was consistent across the board.

4,186,471 completed Views @ 5 weeks in market, 11,426 clicks @ 5 weeks in market and agent asset downloads increased by 380% week-over-week compared to the previous campaign’s weekly average.

Royal LePage Agents of a different stripe campaign moving boxes.
Royal LePage Agents of a different stripe campaign moving boxes.
Royal LePage Agents of a different stripe campaign moving boxes.
Mackie Biernacki creative for Royal LePage Agents of a different stripe Campaign Outdoor
Royal LePage Agents of a different stripe Campaign Outdoor
Mackie Biernacki creative for Royal LePage Agents of a different stripe Campaign Outdoor
Mackie Biernacki creative for Royal LePage Agents of a different stripe Campaign Outdoor